Say "Hill Country" and most people envision a drive out to Fredericksburg. This town has figured out how to flourish on the tourist trade.
They are too far from any metro area to rely on commuters for their economy. This town thrives because it has figured out the art of creating a "destination." A place people will get in their cars and drive for a few hours to spend the day or the weekend.
They do this by providing oodles of shopping (six full blocks) and requiring uniformity of architectural design. This means you'll see a "german" style McDonalds, but only on the outskirts of town.
These shopkeepers and the chamber of commerce know they have developed a great "brand" in the Fredericksburg name and they protect it.
What that means for you, is that you will find great shopping, great restaurants, and friendly, personable service. On the flip side, you'll find "Made in China" on many of the items that you might think are authentic Texas or Mexican crafts.
That being said, I still enjoy heading over to Fredericksburg for the day. I don't spend too much time in the shops, although some of them have some great home accessories. I may pay a little more for them, but I do it fully aware that I'm also paying for the pleasure of a shopping experience in this beautiful location. I try to sample the local food -- the local brew pub especially -- and I look for authentic wares that I can't get anywhere else in the world.
Four blocks southwest of Main Street on nearly 15 acres sits the Fredericksburg Herb Farm. Offering up a restaurant, day spa, lodging (B & B)and more..enjoy live music in the garden on most evenings. The farm's 1882 limestone house houses the gift shop. Don't miss the Star Garden, with five separate planting areas.
Rather Sweet Cafe, 249 East Main Street
Fredericksburg Brewing Company, 245 E. Main St. Casual food. Family environment.
Hondo's, 312 W. Main St. Indoor and Outdoor dining, often with free, live entertainment. Burgers and salads. Food is so-so, but ecclectic atmosphere is well-worth stopping in for.
Gästehaus Schmidt is an exceptional reservation service, free to you, that has private listings of B&Bs and guesthouses in Fredericksburg. Whatever you're looking for, they probably can accommodate you. They have photos and amenities listed for each of their accommodations.
Pick a room over the Fredericksburg Brewing Company, 245 E. Main St.
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